Quick Look: A/B Testing in Dynamics365 For Marketing

2019-10-04T04:25:29+00:00By |Blogs|

A/B testing is a key tool in the modern marketers toolkit, addressing the business challenge of optimising marketing ROI by incrementally testing variations of the content. In this blog, Richard Britton, practice lead for marketing solutions at Barhead, quickly reviews the new A/B testing funtionality that is being introduced by Microsoft into the Dynamics 365 For Marketing application as part of Wave 2, in October 2019

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