MB-220: Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant
4-day certification training to take your team’s expertise in Dynamics 365 Customer Insights (Journeys) to the next level via a Microsoft-recognised certification.
Course Duration: 4 days
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Barhead offers the Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant 4-day certification training to take your team’s expertise in Dynamics 365 Marketing to the next level via a Microsoft-recognised certification.
Participants will learn to implement solutions using Dynamics 365 Customer Insights (Journeys) that attract and convert leads, build brand awareness, standardise omnichannel messaging, and deliver marketing insights.
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Trained by Experts in the Dynamics 365
Learn from our skilled Dynamics 365 consultants who are also certified trainers.
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Certification Pathway
Explore the certifications that are applicable for both personal and organisational growth.
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Recognition as a high-skilled professional
Stay ahead of the technology curve by acquiring and growing your knowledge in the Dynamics 365.
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Course Modules
- Configure marketing applications
- Manage segments and lists
- Create and manage marketing forms and pages
- Manage leads, contacts and accounts
- Create and manage marketing email messages
- Manage customer journeys
- Manage events and webinars
- Configure Dynamics 365 Customer Voice
Course Completion
After completing this course, students will be able to:
- Create and configure forms, views, charts, dashboards and site maps
- Configure organisation settings, including templates, landing page settings, webinar providers, domain authentication and Customer Insights connector
- Configure and manage marketing settings, including settings for marketing emails, customer journeys, opt-in and lead scoring
- Configure marketing calendars, content settings and compliance settings
- Analyse insights for contacts, leads, segments, customer journeys, emails, marketing pages and forms, websites, redirect URLs and events
- Create and manage segments, including creating segments with natural language or from D365 Customer Insights
- Combine segments
- Create and manage subscription centers and lists
- Create and manage marketing forms and templates
- Create and manage marketing pages and templates
- Create leads and manage the leads lifecycle
- Create and manage accounts and contacts
- Create marketing emails, including the adding of dynamic content and conditional content to emails
- Configure A/B testing
- Configure and manage real-time journey orchestration
- Configure real-time journey triggers
- Create events, including setting up Microsoft Teams live events, sessions, speakers, event agenda and event websites
- Manage event registrations, passes sponsors, vendors, logistics and accommodations
- Create and manage surveys with D365 Customer Voice
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Pricing
Fixed Price based on up to 15 participants before additional Barhead resourcing is required to support the room.
Prerequisites: Customer participants provide their own laptops for the training. Barhead will provide access to a trial environment for hands-on component of training.
Barhead provides global-enterprise level services
Power Platform tools – Power Apps, Power Automate, Power BI and Microsoft Copilot Studio
Business solutions for standalone apps, or apps that extend existing Microsoft solutions
Pre-built solutions from Barhead’s research and development team
Deployment models, best practices and governance
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Offerings and Delivery Models that are Tailored to Specific Demands
Leverage Microsoft Solutions and Realise Value Faster
Foundation Modules
- Introduction to Dynamics 365 Sales – One-day hands-on workshop to introduce attendees to Dynamics 365 Sales
- Introduction to Dynamics 365 Customer Service – One-day hands-on workshop to introduce attendees to Dynamics 365 Customer Service
- Introduction to Dynamics 365 Customer Insights – Journeys – One-day hands-on workshop to introduce marketers to Dynamics 365 Customer Insights – Journeys
- Power Up with Power Apps – Build custom business applications with Dataverse and Power Apps
- Power Up with Power Apps for IT Professionals – One-day hands-on workshop to build custom business applications via the low-code, no-code capabilities of Power Platform
- Dynamics 365 Sales Pre-Project Training – One-day training session on Dynamics 365 Sales for project stakeholders and end users
- Dynamics 365 Customer Insights – Journeys Pre-Project Training – One-day training session on Dynamics 365 Customer Insights – Journeys for project stakeholders and end users
- Dynamics 365 Customer Service Pre-Project Training – One-day training session on Dynamics 365 Customer Service for project stakeholders and end users
Trainer Enablement
- Train the Trainer – Training session delivered to a select group of the client project team, who will be responsible for training the rest of their staff on the system
User Training Program
- End User Training – Training session delivered to the client’s system end users towards completion of a project. The aim is to prepare attendees with how to use the solution built to do their job.
Certifications
- PL-900: Microsoft Power Platform Fundamentals – One-day certification training to take your team’s expertise in the Power Platform to the next level via a Microsoft-recognised certification.
- PL-100: Microsoft Power Platform App Maker Certification Training – Four-day certification training to take your team’s expertise in Power Platform App Maker via a Microsoft recognised certification
- PL-200: Microsoft Power Platform Functional Consultant Certification Training – Five-day certification training to take your team’s expertise in building Power App solutions to the next level via a Microsoft-recognised certification
- MB-910: Microsoft Dynamics 365 Fundamentals Certification Training – One-day certification training to take your team’s expertise in Dynamics 365 Customer Engagement to the next level via a Microsoft-recognised certification
- MB-210: Microsoft Dynamics 365 Sales Functional Consultant Certification Training – Three-day certification training to take your team’s expertise in Dynamics 365 Sales to the next level via a Microsoft recognised certification
- MB-220: Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant Certification – Four-day certification training to take your team’s expertise in Dynamics 365 Customer Insights (Journeys) to the next level via a Microsoft-recognised certification.